We are primarily a book publisher specializing in travel books for US and Canada.  This website is a showcase for many of our customers.

http://www.treasuresof.com

 It was done in ASP.NET 2.0 and SQL 2005.

That is an incredibly fast site. Any tips on how you managed this with .Net 2.0 and MSSQL 2005?

And do you have a VPS or Dedicated server, or a shared plan?

Fast huh?  I was worried it wasn't loading fast enough!  Some of our pages load "slow" due to on-the-fly menu generation.  I am fixing it soon.

I did not use DataSets. 90% of the Data Access SqlComands.

The search uses FullText and limits the search results to a reasonable amount.

Just started integrating Linq-to-Sql into our latest revisions.